Return of the Cafe Racers - Deus Ex Machina new website

Deus Ex Machina new website

Deus ex Machina came on the scene around about the same time I set up Return of the Cafe Racers back in 2006. The first thing that struck me about Deus was the bold statement "We love the skids" on the homepage of their original website that was accompanied by an animation…

Deus ex Machina came on the scene around about the same time I set up Return of the Cafe Racers back in 2006. The first thing that struck me about Deus was the bold statement “We love the skids” on the homepage of their original website that was accompanied by an animation of a dirt track racer in an endless side drift complete with flying dirt and sound effects….I was hooked.


Since then Deus have come a loooooong way. They now have stores in Sydney – Australia, Bali – Indonesia and Venice Beach – USA (coming soon). Their product range has expanded from custom motorcycles to a full clothing range, books and artwork, surf lifestyle products and pedal powered two wheelers. They are recognised around the world for their style of custom motorbike building and they have helped spawn a new generation of custom motorcycle builders whose design aesthetic is just as important to them as how their bikes perform.

Every great brand needs a great website and although the Deus site was tidy it just wasn’t quite cutting it. So you can imagine how happy I was to see today that my favorite brands website has been updated! The new site is clean, easy to use and best of all features plenty of BIG photos of their beautiful custom motorcycles for you to drool over. You can grab some of their great gear from the Deus online store or follow them on their Blog.

Dick Mann Honda CB750 replica

DEUS EX MACHINA

My all time favourite, the Deus SR500 based Grievous Angel
Previous
Next

Read more like this

Return of the Cafe Racers - Portia – Thrive Motorcycles Honda CB650

Portia – Thrive Motorcycles Honda CB650

For us, it’s often the small details that make a custom motorcycle special. Intricate details demonstrate a workshops commitment to their craft and can take a build from being good to truly…

Continue Reading
Return of the Cafe Racers - Silk Purse from a Sow’s Ear – Ron George TX750A

Silk Purse from a Sow’s Ear – Ron George TX750A

There are countless failures throughout automotive history. All of the big motorcycle manufacturers have at least one they’d prefer to forget about. For Yamaha, one such failure came with the release of…

Continue Reading
Return of the Cafe Racers - Retro Rehash – The 2020 Honda CB-F concept

Retro Rehash – The 2020 Honda CB-F concept

Many of 2020s most significant motorcycle shows have been cancelled due to the COVID 19 pandemic. Amongst them was the 47th edition of Japan’s seminal Tokyo Motorcycle Show. This left many manufacturers…

Continue Reading